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MxCC

Middlesex Community College (MxCC) offers 50+ high-quality and affordable degree and certificate programs.

  • American Graphic Design Award: Logo Design
Brand identity design for MxCC
MxCC Final Logo Design: Middlesex Community College collaborated with Web Solutions to develop a logo that could be both contemporary and enduring, work with a variety of marketing initiatives and campaigns, and uniquely represent the school.
Initial identity design direction for MxCC
Initial Logo Direction Ideas: After facilitating a series of focus groups and surveys with students, faculty, and the greater Middlesex County community, Web Solutions presented initial logo directions including conceptual ideas about the foundations, future, and growth of the institution and individual, architectural elements from the campus and community, and the term “MxCC.”
Identity design concepts for MxCC
Logo Concepts: We then presented a series of logo concepts at a meeting of the full faculty. Faculty feedback helped to direct subsequent concepts and brand refinement, and a follow-up presentation was then held to unveil a small series of finalists.
Variations of the MxCC logo
Logo Variations: The final step included exploring a horizontal format, color options, examples of departmental use, & college seal options.